This packaging was designed for La Bodeguita Belga, a pastry shop in Lima, Peru.
The objective of this project was to create a packaging for the cake portions that this bakery already sells. Currently its presentation is a butter paper wrapper and a sticker with the brand's logo to seal it. These portions are transported ready-made in large plastic containers, where they are placed one on top of the other and can be deformed and broken. The packaging had to be very simple and not take up too much space, but at the same time protect its content.
With this proposal, portioning and closing the package is a simple task. It has two important closing points and one of them helps to focus the consumer's attention to the company's contact information and delivery number.